Sustainability

We are the first, and only, company in the world to integrate WaterColors® paint; an environmentally responsible production process, into regular production.

WaterColors® is a key material used in producing the quality of colour and accuracy that we are known for.

We use responsibly sourced paper and ink, and recycle all our paper, plastic, steel and aluminium.

Photo of a green leaf held in a hand, sunlight is shining through the leaf, the background is out of focus and shows green trees with the sun shining through, taken by Tobias Weinhold

Water Based Foundation

For more than 90% of our products, we use a unique, water-based paint foundation which is 95% VOC-free. This means that we do not need vast amounts of energy to burn off the VOC’s prior to emission into the atmosphere and as a result our carbon footprint is smaller. Despite having virtually no VOCs (Volatile Organic Compounds), our paint base shares all the same essential ingredients as our customers’ paints, it is eco-friendly and odour-free without compromising colour quality. 

Responsibly sourced paper and ink

Everything we coat or print on is graded by either the FSC or the PEFC. The FSC® (Forest Stewardship Council) sets specific standards that must be met by suppliers in the timber trade. The PEFC (Programme for the Endorsement of Forest Certification) is an umbrella brand incorporating different national certification schemes. The goal of both bodies is the same: both provide schemes to protect forests and ensure end-users get the responsibly sourced timber and paper products they requested.  We print with vegetable oil based ink & aqueous clear coat.

Recycling for the Environment

We approach recycling with the same commitment to excellence that we apply to our manufacturing processes: we don’t tolerate any half-measures or token gestures. We recycle all our paper waste.

All our steel drums and aluminium plates are recycled. All our plastic wrapping is recycled.

Future programs include generating power from solar panels to subsidize our energy usage and harvesting rain water to make our paint with.

Thanks to our environmentally responsible approach our customers can honestly and confidently claim that their marketing material is produced in an ethical, sustainable way by an environmentally conscious supplier

Photo of a refreshing rich blue sea. Taken by Nasik Lababan
A bumble bee clinging to a lilac coloured plant, the background is out of focus and is largely green, containing more light purple coloured plants, taken by Stacie Clark
Photo of a narrow road featuring intertwining tree branches and green foliage with grass nearby, photo by Marek Slomkowski.